Shock and opportunity - how to leverage environmental threats to build a smarter business
If you haven't thought of sustainability as an option for your business or you’re not sure where to start, then this short book is for you. Only 30 pages long, it’s easy-to-read and very practical. It looks at some of the environmental shocks that are pushing smart companies towards sustainability, and some pull factors attracting them towards it.
Check out the WowometerTM and work out where your firm lies on the sustainability dial:
• Ow! We're feeling the shocks but not seeing the sustainability opportunities hidden inside them.
• How on earth do we get out of Ow?
• Now! Let's do something about our biggest shocks.
• Wow! In every shock we see opportunities for our company to do better!
The book also has some simple but useful worksheets to help your business become more profitable and productive, and reveals the secret behind the ongoing success of firms that truly embrace sustainability.
Supported by free ‘buyers only’ resources and professional speaking and coaching.
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